Burj Khalifa
Dubai, UAE
The Burj Khalifa, with 166 floors and a height of 828 meters, is the tallest man-made structure in the world. Square Peg Design designed a comprehensive signing program for this new global landmark. The Burj Khalifa offers a variety of destinations: offices, residences, a spa, and the world’s first Armani Hotel. The signage and wayfinding is quite complex and the design demands were equally challenging. By capturing the subtlety of the contemporary architecture with the right mix of Arabic influence, we were able to successfully integrate a signage and wayfinding program that enhances the experience of this globally significant structure.
Services: Branding & Identity, Signage & Wayfinding
Project Type: Mixed-Use
Client: Emaar
Architect: Skidmore, Owings & Merril
